29968 (2025). Hon Marama Davidson to the Minister for Tourism and Hospitality

Written Question
Published date: 26 Jun 2025
29968 (2025). Hon Marama Davidson to the Minister for Tourism and Hospitality: What proportion of the international visitor conservation levy for 2025/26 was used to fund the $13.5 million dollar investment in international tourism marketing?
Hon Louise Upston: Of the $35 million of IVL revenue available for new tourism spend in 2025/2026, approximately 39% ($13.5 million) went to Tourism New Zealand to uplift its international marketing activity in core markets (Australia, United States and China).