12599 (2025). Camilla Belich to the Minister for Arts, Culture and Heritage

Written Question
Published date: 03 Apr 2025
12599 (2025). Camilla Belich to the Minister for Arts, Culture and Heritage: What is the total amount, if any, spent on social media advertising and influencers by any agencies under the Minister’s responsibility since 27 November 2023, broken down by agency and platform?
Hon Paul Goldsmith: I am advised that from 27 November 2023 to Wednesday 26 March 2025, the Ministry for Culture and Heritage spent a total of $1,215.82 on advertising services with Meta (who own Facebook and Instagram. The Ministry did not spend any money on advertising on LinkedIn, Google or TikTok platforms and has not contracted any 'influencers' for social media advertising.